The income statement of any business is probably the most important report of all.  It is a snapshot of the financial performance of your business over a period of time, such as a month or year.  You might also hear it called the Profit and Loss Statement, or P&L.     The income statement can […]

How well do you love the way you spend your typical workday?  What would a typical workday look like if you had absolutely no constraints?  Here’s a fun exercise to get you thinking about your future and how you can make small changes in your current day to move it toward your ideal day.   […]

Reputation management is a relatively new area within marketing.  In a way, it’s similar to digital public relations; it’s the management of a company’s reputation online. There’s also a customer service component to reputation management.   Unlike public relations workers before the internet came along, today’s reputation managers must deal with what customers and other […]

Many people in their retirement years have regrets about not saving more during their earning years, but you don’t have to be one of them. All you need to do is be realistic and proactive about saving. It’s all about paying your future self. Circumstances can arise that can erode savings you hoped would be […]

The start of a new year also means that it’s the perfect time to revisit old business strategies from last year so that you can maximize your revenue for 2019. If your financial numbers were fantastic last year, that’s great! Keep the strategies that worked for you and cut the ones that didn’t. If your […]

Do you know if your marketing efforts are paying off? More importantly, do you know which marketing campaigns and channels are profitable and which are losing money?   Marketing is one of the toughest areas to calculate return on investment, and one of the reasons is because customers may have had contact with your company […]

Hiring a new employee is a big accomplishment in any small business, and there are a lot of steps involved, too. Here’s a handy checklist to help you stay organized when you bring that new hire on board.       First things first, the legal and accounting items:   Signed employment agreement, typically an […]

2020 is right around the corner, which makes today the perfect time to think about your business goals and where you want to be one year from now. Fall is coming and you will know your financial numbers for 2019 in a a couple months. You’ll then be able to evaluate how you did and […]

Setting customer expectations in your business is essential to gain the trust of your customers, avoid conflicts, and maintain a high level of customer service. One way to set customer expectations is to clearly state policies that are customer-facing. Many of these are accounting policies that we can help you with. The following policies are […]